Disruption in Sports Offers Play for Growth

Morgan Stanley Report

Date:

Autor: Funds Society, Miami

Technology, media, and telecommunications companies that are involved in sports have been some of the most resistant sectors, even through economic ups and downs and shifts in business strategies

The rights to broadcast some significant U. S. professional sports teams will end in the next two years

For years, traditional broadcasters have dominated sports monetization, controlling over 80% of sports rights contracts

They are expected to have a total average annual value of $24.5 billion in 2023 and 2024