Lyxor AM announces the appointment of Christian Theulot as Chief Retail and Digital Officer. The appointment took effect on 15 March 2016.
In this newly created position, Christian Theulot will be responsible for accelerating Lyxor's digital transformation, supporting its commercial development and fostering excellence in its business processes. He is also tasked with strengthening Lyxor's presence in distribution, where it is already well established, especially among private banks.
Lionel Paquin, Lyxor AM CEO, said: “The digital transformation presents many opportunities for asset management, whether for enhancing investor experience or for developing digital tools to optimise management processes. Christian Theulot's appointment will allow us to fully seize them, while enhancing our ties to distribution and delivering Lyxor's proven expertise and innovation capabilities to this segment.”
Based in Paris, Christian Theulot will report to Guilhem Tosi, Head of Products, Solutions and Legal and a member of Lyxor's executive board.
Before joining Lyxor, Christian Theulot was Head of Marketing and Development for the Retail Partners & Investment Solutions business line at the Amundi Group for four years. Christian began his career at the Paribas Group, where he spent some ten years in various Marketing/Partnerships managerial roles (Cardif, Cortal-Consors, Compagnie Bancaire). At the beginning of the 2000s, Christian joined AXA's holding as Senior Vice-President e-business. In 2004 Christian was recruited by the Société Générale group, where he spent seven years as Head of Savings Products for the French network.
Christian Theulot is a graduate of Kedge Business School and holds an MBA in Marketing from HEC.