Last updated: 20:39 / Monday, 1 April 2013
Take 15 Series, CFA Institute

How does an MBA today differ from an MBA in the 90’s?

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How does an MBA today differ from an MBA in the 90’s?
  • "Everyone –Wall Street, the consulting businesses, industrial producers- is competing for the same pool of talent"

“When Bill Gates was asked about who was Microsoft’s main recruiting competitor he answered: Goldman Sachs”, explains Robert F. Bruner, dean of the Darden School of Business at the University of Virginia. “This reflects that everyone –Wall Street, the consulting businesses, industrial producers- is competing for the same pool of talent”, he adds.

Recruiters must renew their propositions. When a candidate asks “what’s the deal in your company?”, you should be able to answer: “If you work for us, we will teach you to be the very best you can be”.

Robert F. Bruner, discusses the evolution of the MBA program with John Rogers, CFA, president and chief executive officer of CFA Institute in a Take 15 Series video that can be watched in the CFA Institute website. Bruner focuses on the changing perspectives of students towards education and employment, while explaining what recruiters and employers can come to expect out of MBA graduates in the 21st century that may not have been the case in the past.

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