Art Basel is delighted to announce a new global partnership with its long-term partner UBS. As Art Basel’s Lead Partner, UBS will support Art Basel on a global level and across its shows in Basel, Miami Beach and Hong Kong. The multi-year agreement commences on May 28, 2013, and is a testament to both organizations’ shared aspiration of creating a global platform for the exchanges that drive the art world forward, and the development and promotion of the visual arts.
The announcement coincides with the 20th anniversary of the organizations’ partnership for the Basel show. In 2000, UBS extended its support to Unlimited, Art Basel’s unique exhibition platform for museum-quality artworks that transcend the traditional art fair stand, and in 2002 UBS became the founding partner of Art Basel’s show in Miami Beach.
From its second edition, UBS will become the Lead Partner of Art Basel in Hong Kong, which next year will take place from May 15 to 18, 2014 at the Hong Kong Convention and Exhibition Center.
Sergio Ermotti, Group CEO UBS, said: ‘We are proud to be a global partner of Art Basel’s shows in Basel, Miami Beach and now in Hong Kong. We share a passion for art and have been actively supporting cultural and artistic endeavors across the world for many years. This new collaboration ideally complements our existing portfolio of sponsorships and underlines our ongoing commitment to supporting and promoting contemporary art.’